
RESOURCES
Explore our growing library of news and content on topics impacting B2B organizations and marketing teams today.
Resource Library
We periodically add new resources and news updates to our library and encourage you to join our mailing list to be proactively informed as new content is available.
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EBOOK: The Fractional CMO Advantage: Scaling Your Business with Flexible Strategic Marketing Expertise
Whether you're a business owner, executive, or marketing professional, this eBook will provide insights and knowledge on the role of a fractional CMO and how they can help you achieve your marketing and business goals. (10 min. read)
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CHECKLIST: 10 Best Practices for a Successful Pricing Implementation
Developing a new pricing strategy, but unsure how to implement it? This checklist will teach you best practices and critical considerations for effectively rolling out price changes, with minimal disruption to your business and customers. (5 min. read)
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SALES ENABLEMENT TOOL: Example Buyer Persona
Buyer personas are valuable resources for your sales and marketing teams to have in their toolboxes to ensure alignment with the needs of your target buyers. This example persona demonstrates the components and level of information provided in a typical B2B persona.
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BLOG: AI-Powered Content Marketing: Supercharge Your Marketing Strategy
This post explores the benefits of implementing an AI-powered content marketing strategy, addresses some common AI concerns and limitations, and provides tips for beginning to leverage the power of AI tools and techniques to efficiently create high-quality, engaging content. (8 min. read)
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INFOGRAPHIC: AI-Powered Content Marketing
There are numerous points throughout the content creation process where AI tools can be utilized to increase efficiency and quality. This infographic illustrates key tasks for which AI tools and techniques might be incorporated. (1 min. read)
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NEWS RELEASE: Marketing Veteran, Kristy Ulmer, Joins LevelUp
10.14.21 - LevelUp clients to benefit from Ulmer’s decades of experience providing global clients with business, brand, and marketing strategy guidance.
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NEWS RELEASE: Industry Veteran, Debra Marino, Launches Strategic Marketing Firm, LevelUp
4.1.21 - LevelUp to help growth-stage B2B software and services companies accelerate business growth through marketing programs and operations maturation and strategic alignment.
